Rumage provides an AI-driven search engine that aggregates refurbished and second‑hand items from 20+ UK marketplaces and offers a plug‑in/embeddable service for businesses to surface pre‑owned product options and generate monthly Scope 4 (carbon avoidance) reporting.

Circularity Relevance

Core
The platform is explicitly designed to promote second‑hand and refurbished product circulation (search engine for pre‑owned items and plug‑in to drive reuse), directly supporting circular economy activity. Source: Rumage, 2025

Circular Role

SupportEnabler
Rumage provides a plug‑in/embeddable search engine and reporting service for other businesses to integrate (does not itself appear to directly host all transaction flows) - functions as a software/SaaS support enabler. Source: Rumage, 2025

Circular Type

Informational
Data Resources
The service is an AI-driven data/aggregation/search resource (database and search API/embed) pulling listings across marketplaces; classified as Informational → Data Resources rather than a transactional marketplace. Source: Rumage, 2025

R Strategy

R3 - Reuse, R2 - Reduce
Primary: R3 (Reuse) - the service aggregates second‑hand listings and promotes reuse. Secondary: R2 (Reduce) - site claims Scope 4 (carbon avoidance) reporting which supports emissions reduction decisions. Evidence from product description and reporting features. Source: Rumage, 2025

Circular Business Model

Resale / Second-hand
The core offering aggregates and surfaces resale/second‑hand product listings for businesses to present to customers. Source: Rumage, 2025

Organisational Type

ForProfit
Footer states '2Hand Ltd t/a Rumage' and Companies House entry confirms 2HAND LTD company registration. Source: Rumage, 2025 Source: Companies House, 2025

Sector

Retail & Consumer Goods
Website repeatedly describes searching second‑hand goods across categories (bikes, appliances, clothes, home furnishings) and positioning for retailers/brands - fits Retail & Consumer Goods. Source: Rumage, 2025

Geographical Reach

National
United Kingdom
The product aggregates listings from '20+ UK marketplaces' (explicit on the website) indicating a UK‑focused service; the site also uses global language about impact but does not provide evidence of active international marketplace coverage. Set to National (UK). Source: Rumage, 2025

Hardware Component

None
No hardware product or physical sensing/processing devices are described - solution is delivered as software/plug‑in. Source: Rumage, 2025

Tech Map Relevance

Rumage is an explicitly circularity-focused service (AI-driven search for refurbished and second-hand items, plug-in / embed for businesses, and Scope 4 carbon avoidance reporting) - meets inclusion criteria for the Circular Tech Map. Source: Rumage, 2025

Enablers are initially categorised by an AI agent, then verified by a real human.
Suggestions or corrections are most welcome.

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Added: 07 Jun 2024
Updated: 13 Sept 2025