Infinfty is a B2B SaaS platform that links physical products to digital identities using NFC smart tags and blockchain (NFT) certificates, providing lifecycle traceability and provenance to enable authentication, secondary sales and circular product stewardship.

Circularity Relevance

Core
Site and Terms explicitly frame the platform as enabling 'circular products' via product certification, lifecycle records, and NFC/NFT linking, directly supporting circular economy activities.

Circular Role

SupportEnabler
Infinfty offers a licenceable SaaS Platform and services to customers (Terms and Orders), supplying tools for clients to run circular activities rather than acting as a direct marketplace operator.

Circular Type

Traceability
Digital Product Passports (DPPs)
Platform provides product lifecycle records, blockchain certificates (NFTs) and NFC linking to authenticate products - functions consistent with digital product passports and traceability systems (Terms & Privacy).

R Strategy

R3 - Reuse
Primary R3 (Reuse) assigned because the platform enables provenance, ownership records and secondary sales via NFT linking and NFC-based verification - supporting reuse and resale. This is an inference from Terms describing certificates, NFTs and secondary sales functionality.

Circular Business Model

Resale / Second-hand
Terms explicitly reference facilitating 'secondary sales or transfers' of NFTs/artwork and linking products to provenance records, supporting resale/second‑hand value chains.

Organisational Type

ForProfit
Terms and pricing/licensing language, fees, and commercial Orders indicate a commercial, for-profit software business (Enterprise Blockchain Labs dba Infinfty).

Sector

All / Any
Company materials emphasise cross-sector 'circular products' capabilities rather than a single industry focus (homepage and Terms). [Source: Infinfty Terms and homepage]

Geographical Reach

International
United States
Terms reference US hosting and global data transfers; platform appears offered to customers broadly though no single-country exclusivity is stated.

Hardware Component

True
Smart_Devices
Data_Collection
Asset_Tracking
Terms explicitly state Services may include provision/supply of NFC Smart Tags to link physical products to NFTs and product information.

Tech Map Relevance

Infinfty explicitly positions itself as a platform to 'Empower circular products' and provides product lifecycle traceability (NFTs, NFC Smart Tags) - meets Circular Tech Map inclusion criteria [Source: Infinfty website Terms & Privacy].

Enablers are initially categorised by an AI agent, then verified by a real human.
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Added: 31 Dec 2024
Updated: 21 Oct 2025