TOMRA supplies reverse vending machines and digital services that automate collection, identification and routing of used beverage containers for deposit-return and recycling schemes, increasing collection rates and enabling material recovery.
Circularity Relevance
Core
Reverse vending is explicitly designed to capture used beverage containers for deposit-return and recycling - a direct circular activity. Source: TOMRA
Circular Role
DirectEnabler
TOMRA directly provides and operates machines that collect and process used containers, rather than only providing white‑label software.
Circular Type
Circular Logistics
• Take-back & Collection
Category reflects TOMRA's role in organising collection of used beverage containers via reverse vending machines (take-back/collection for deposit-return schemes). Source: TOMRA
R Strategy
R8 - Recycle
Primary evidence shows TOMRA's machines collect containers for recycling (R8). No clear primary evidence for repair/refurbish so secondary strategies not assigned.
Circular Business Model
Circular Logistics, Recycling / Resource Recovery
TOMRA's offering organises collection and routing of used containers (circular logistics) and delivers material recovery for recycling processors. Source: TOMRA
Organisational Type
ForProfit
TOMRA Systems ASA is a publicly listed, for-profit company (TOMRA). Source: TOMRA
TOMRA's reverse vending division focuses on automated collection of beverage containers for recycling and works directly with grocery and retail operators. Source: TOMRA
Geographical Reach
Global
• Norway
TOMRA reverse vending machines are deployed across many countries and the site states machines are located in over 60 regions worldwide. Source: TOMRA
Hardware Component
True
• Industrial_Systems
• Smart_Devices
• Physical_Processing
• Data_Collection
TOMRA designs, manufactures and operates physical reverse vending machines; hardware is integral to service delivery.
Tech Map Relevance
TOMRA provides hardware and digital services that directly enable collection and material recovery of beverage containers (reverse vending machines and associated services) - a core circular enabler for recycling and take-back schemes. Source: TOMRA
Enablers are initially categorised by an AI agent, then verified by a real human. Suggestions or corrections are most welcome.
