Provides a product-data platform and Digital Product Passports that capture unit-level product and material data to enable traceability, resale, repair, rental and regulatory compliance (ESPR) for fashion brands.
Core
Core circular functionality: creation of Digital Product Passports, unit-level tracking and explicit support for resale, repair, rental and take-back workflows described on the website.
SupportEnabler
Madeby provides a data platform, APIs and plugins for brands to create DPPs and enable circular services rather than directly operating resale/repair services.
Traceability
• Digital Product Passports (DPPs)
Primary offering is Digital Product Passports and unit-level traceability; site features 'Create DPP', 'What is DPP' and DPP-related services.
R3 - Reuse, R4 - Repair, R1 - Rethink, R8 - Recycle
Primary evidence: site explicitly references resale ('Facilitate Resale'), repair ('Repair') and subscriptions/rental. Secondary evidence: rental/subscription supports R1 (Rethink) and site lists 'Recycle' in post-use ecosystem supporting R8.
Resale / Second-hand, Repair
Website explicitly lists 'Resale / Take back', 'Repair' and services to 'Facilitate Resale' and 'Repair' for customers.
Fashion & Textiles, Retail & Consumer Goods
Website targets apparel and textile brands and describes features for brands and retail services (Products, Madeby for Resale).
Source: Madeby website, 2025International
Site references UK partners (Innovate UK, Digital Catapult) and prepares clients for EU ESPR regulation, suggesting activity beyond a single country. No explicit global office list found.
None
Platform uses 2D barcodes/GS1 and integrations (Shopify plugin, Open API) but does not supply or operate specialised physical hardware.
Madeby provides Digital Product Passports and unit-level product-data solutions that explicitly enable circular outcomes (resale, repair, rental, take-back) and regulatory readiness (ESPR). Evidence: company website pages 'Create DPP', 'What is DPP', and 'Products'.
Source: Madeby website, 2025